Credit: Shaye Babb
TikTok Star Charli D’Amelio Partners With Pura Vida for ‘All Smiles Here’ Bracelet Collection: Pics
C’Mon get happy! Charli D’Amelio is up to a lot more than simply entertaining her 109 million followers with the renegade and the whoa. In fact, the TikTok star has been busy designing a line of bracelets with Pura Vida.
[ami-related id="1839783" url="https://www.usmagazine.com/stylish/pictures/sofia-richie-bikini-body-swimsuit-style-pics/" title="Even Sofia Richie's Scuba Diving Bikini Is Crazy Hot" target="_blank" thumb="false" imgsrc="https://www.usmagazine.com/wp-content/uploads/2020/12/Sofia-Richie-Scuba-Style-Bikini-Style-Promo.jpg?quality=86&strip=all" imgid="1940950" format="gallery" flag="" channel="33"]The 16-year-old’s exclusive pack of colorful bracelets, aptly named ‘The Charli D’Amelio Pack’ launched on March 9 and is available on Pura Vida’s website for $45.
The collection includes stackable string and beaded bracelets, including a pink woven option, a yellow string piece and an adorable silver plated chain with D’Amelio’s catchphrase ‘all smiles here’ printed on the metal.
“I wanted to create something that I would genuinely wear and that my friends would love too. Pura Vida is one of the only brands of bracelets I actually wear and have been wearing for years because they’re so comfortable and don’t feel like I have too much on my wrists,” D’Amelio says in a press release. “The design process was so much fun and I think the pack has a really upbeat and positive vibe to it, which was important to me. I’m so excited to finally see the bracelets out in the world and I can’t wait for my friends and fans to join in on the #ShowUsYourHappy TikTok challenge, too!”
[ami-related id="1686250" url="https://www.usmagazine.com/stylish/pictures/best-celebrity-beach-bikini-swimsuit-bodies-of-2020-pics/" title="See the Hottest Celebrity Bikinis Moments of 2020" target="_blank" thumb="false" imgsrc="https://www.usmagazine.com/wp-content/uploads/2020/08/Best-Bikinis-2020-Feature.jpg?quality=86&strip=all" imgid="1857397" format="gallery" flag="" channel="33"]D’Amelio naturally broke news of her collab via TikTok. In the video, the dancer shows off her 5-bracelet stack while showing bits of her day that promote positivity, from applying a little makeup to petting her pup.
It’s no surprise that the TikTok sensation’s partnership has already attracted a decent amount of buzz. Her video has nearly 4 million likes and 129,000 comments. People have already hopped on the trend too, with the hashtag attracting about 30 million views.
[sendtonews type="float" key="mcVjNim3kE-2841231-14453"]This isn’t the first collaboration D’Amelio has had in the lifestyle space. She’s also worked with Orosa, a nail polish brand, Aerie, and makeup brand Morphe. But this match up with Pura Vida seems to be a perfect fit for the teenager’s growing brand.
[ami-related id="1865839" url="https://www.usmagazine.com/stylish/pictures/kourtney-kardashian-and-addison-rae-pose-together-in-bikinis-pics/" title="See Every Pic From Kourtney Kardashian and Addison Rae's Sexy Bikini Shoot" target="_blank" thumb="false" imgsrc="https://www.usmagazine.com/wp-content/uploads/2020/08/Kourtney-Kardashian-Addison-Rae-Bikini-Pics-Slide-3.jpg?quality=86&strip=all" imgid="1867019" format="gallery" flag="" channel="33"]“She’s such a cheerful person with positive energy which perfectly aligns with the Pura Vida brand ethos: encouraging the enjoyment of life’s simple treasures. We know our community will absolutely love the bracelets she designed and we're so excited to also be partnering with her on a TikTok campaign to promote happiness and joy,” Griffin Thall, Pura Vida’s Co-Founder and CEO says in a press release.
Want to see more of the campaign? Keep scrolling to see the TikTok star modeling her new bracelets!
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